During November each year, Movember is responsible for the sprouting of millions of moustaches around the world. With their “Mo’s” men raise vital funds and awareness for prostate and testicular cancer and mental health. As an independent global charity, Movember’s vision is to have an everlasting impact on the face of men’s health.
Movember challenges men to grow a moustache for the 30-days of November, thereby changing their appearance and the face of men’s health.
In October Mo Bros sign up at Movember.com, and on the 1st of Movember with a clean-shaven face start their Mo growing journey. Mo Sistas show their support by signing up, raising awareness, driving fundraising initiatives and recruiting others to join the hairy fight for men’s health.
Then for the entire month, these selfless and generous men effectively become walking, talking billboards for 30 days. Through their growing efforts they raise awareness for the often ignored issues of men’s health, such as prostate cancer, testicular cancer and mental health, by prompting conversations wherever they go.
Another crucial part of being a Mo Bro is to raise funds for men’s health. Men donate their face, and much like taking part in a run or a walk for charity, ask their family and friends to sponsor their efforts.
Men are typically more indifferent towards their health when compared to the efforts of women who proactively manage and publicly address their health concerns. As a result, levels of awareness, understanding and funding support for men’s health issues lag significantly behind that of other causes.
Using the moustache as a catalyst for conversation, Movember hopes to bring about change by providing men the opportunity to learn and talk about their health more openly and by encouraging men to take action.
Thanks to the support of over one million Mo Bros and Mo Sistas across 21 countries, Movember is now recognised as one of the world’s leading non-government funders of research and care programs for men’s health issues.
For more information visit http://au.movember.com/