One of the things the aesthetics industry has been crying out for is more collaboration and cohesion in bringing clinics and practitioners together to implement best practice, and increase and maintain high standards across the board. Of course, the recent new regulations of the industry will help with this, but as aesthetics is reasonably new and growing at such a rate, it has been hard to keep up.
The Plastic Practice Managers Conference was created to help Plastic Surgery practices work together to face the changing landscape of the Cosmetic Surgery industry. Founders, Amber Moncrieff and Cheryl Taylor saw the need to establish a forum for clinics to come together and discuss these challenges, share ideas and bring the industry together. Consumers can be confused by clever marketing and misleading information and they believe by uniting practices with the same message, we can ultimately make a significant difference and ensure the public are better informed when making the decision to undertake any form of cosmetic surgery.
This culminated in a truly inspiring and motivating conference recently in Sydney, attended by practice managers of plastic surgery clinics all over the country and even a couple from NZ. I was proud to be a part of such a genuine, knowledgeable, hardworking and committed group of women, (and men!) who all had the same goal – to learn what they could and take back new ideas, procedures and skills back to their plastic surgery clinics to improve and better their services to their patients and clients.
The theme of the weekend was “Grow Together” and “Raising the Bar” which fitted the topics and workshops of the conference perfectly. Some of the wonderful sponsors of the event who allowed this important weekend to happen are:
- Advanced Skin Technology
- Exquisite Bodies
- Capstone System
- Advanced Cosmeceuticals
Plastic Surgery Hub was also happy to be a part of the team, and I was extremely flattered to be asked to present at the conference.
For any of you Practice Managers who didn’t attend the event, I’d definitely keep an eye out next year, and all of us patients and consumers, be sure that there’s a bunch of hard working people in the plastic surgery industry trying to ensure the standards and patient experience are always being raised, resulting in a true 5 star experience for all!
Note: The PPM is only open to Practice Managers from Australian and NZ fully qualified Plastic Surgeons. Managers in this category can apply for membership on the website: www.plasticspracticemanagers.com.au